Student will learn and practice the analysis of companies, markets, and brands, the development of marking insights by profiling consumer behavior, the communication of a branding message to position a product in the market, and the development of an advertising campaign.
Students will create and present a career portfolio of their college work, representing the learning goals of the major, to faculty and potential employers. We will explore what constitutes a group, verbal and nonverbal communication in groups, how groups are structured, your role as a group member, group decision making, leadership, conflict management, group development, meeting management, and how to observe group process and provide feedback.
Topics include the role of appearance, body language, space, touch, paralanguage, artifacts, and time in communication; interpersonal attractiveness; credibility; dominance; and impression management.
Time must be taken to develop all three skills equally. There will be several activities in the course designed to enhance media and technological literacy and understanding theories and research.Journalism skills course. Students work to establish their artistic voices as they create significant films or interactive digital media projects for professional exhibition and distribution. Emphasis on critical theory and cultural studies in relation to interpersonal, group and organizational contexts. What are Communication Skills? Tell different types of stories. The course will focus on the scholarly literature, addressing the content, adoption, uses and effects of new media. COM Internship Cr. Topics include theories, styles, patterns, and systems of conflict as well as conflict management techniques of negotiation and mediation. Integrative applications include social networking, wikis, blogs, podcasting, websites and file sharing. An application and interview process must be completed before enrolling in this course. Topics include persuasive speaking, informative speaking, speech writing, multi-media presentations and business and report writing. Case analysis and course activities focus on co-constructing family relationships with effective communication skills. Analysis of persuasive strategies and techniques used in contemporary society: political campaigns, social movements, advertising and consumerism in the U. This course fulfills the Writing Intensive Requirement for the Film major.
Topics to be announced in schedule of classes. Offered Yearly. This course fulfills the Writing Intensive Requirement for the Film major. Demonstrate an understanding of gender, race, ethnicity, sexual orientation and, as appropriate, other forms of diversity in domestic society in relation to mass communications.
History of feminist film and television theory and criticism since the s; methods for textual analysis, the theories that inform these methods, and media scholarship other than textual analysis.
Case analysis and course activities focus on co-constructing family relationships with effective communication skills. Students rotate through all production positions for a digital production and complete field shoots and editing for a narrative production project.Apply tools and technologies appropriate for the communications professions in which they work. This course will fuse practical training with theoretical understanding while also considering the nuances of tailoring production works to diverse audiences, managing a digital workflow, and developing a project from initial creative ideas through the fine-tuning of post-production. Throughout, we will consistently connect these skills with the communicative function of digital media. Time must be taken to develop all three skills equally. Analysis and study of professionally written scripts. Experience with the preparation, shooting and editing of video projects in film-style production. Emphasis on critical theory and cultural studies in relation to interpersonal, group and organizational contexts. Analysis and study of professionally written scripts. All rights reserved. These questions look at what principles should guide human behavior, what it takes to communicate wisely and ethically, and what the relational, cultural, social and organizational consequences of ethical and unethical communicative behaviors are. Production techniques, aesthetic understanding, directing skills. In this course, you will gain a deep understanding of the major theories that guide health communication research and real-world application. Discussions and readings will include communication as an element of culture, key concepts and terms that ground our understandings of cross-cultural interactions, a history of the discipline and relevant theories and research in this area. Students are also given a foundation for success in an ethnically and culturally diverse world. Even the most basic position in a company requires employees to have good written communication skills.